Award-winning Barber Real Estate Group Sees Continued Success in MetroWest
By Christie Vogt
The team at Barber Real Estate Group, a division of William Raveis, has more than 50 years of experience in real estate, residential development and retail development. At William Raveis’ 48th Annual Awards in 2021, Barber Real Estate was named the number one real estate team in Natick, the number two team in Wellesley and the number seven team in sales volume across Massachusetts. They continue to be members of William Raveis’ Platinum Elite Club, an honor bestowed on the top 3% of agents.
From left, Lou Julian, Stephanie Barber, Mark Barber, Anna Borelli and Stephanie Haase Parkhurst of the Barber Real Estate Group
Stephanie Barber, the owner of Barber Real Estate Group, attributes this success to her experienced team of five agents. “We’ve all been in the business a long time and mesh really well together,” she says. “There’s always someone well-equipped and available to assist clients.”
Barber started the Natick business in 2012 with her late husband Ken Barber, a lifelong Natick resident — or a “true townie,” as Barber says. Today, her team includes her son Mark Barber as well as agents Anna Borelli, Lou Julian and Stephanie Haase Parkhurst, as well as office administrator Cindy Evans.
“They all have their own strengths,” Barber says of her team. Barber, for example, brings experience as a residential home builder as well as her extensive customer service skills from years running the Barber Bros. store with her husband in Natick. Mark Barber has experience as a custom home builder, a knowledge base that proves particularly useful to clients as they make important decisions about their homes.
“Haase Parkhurst is the star when it comes to easing the somewhat stressful challenges of relocation for families,” Barber continues. “Borelli’s natural Scandinavian calm is a large part of her success; she is such a steady guiding force for clients.” Julian is another “true townie,” Barber says, and his knowledge of the area is unmatched. “Between Lou and my husband, they knew the whole town,” she laughs.
Barber Real Estate Group assists clients across the MetroWest with buying and selling homes and about half of their business involves new construction, Barber says. The group specializes in luxury properties, with listings across Natick, Wellesley, Wayland, Framingham, Dover, Sherborn and beyond.
“The work we do is rewarding for many reasons. We enjoy the fact that we’re helping people, first and foremost, but the daily challenge of real estate is also exciting,” Barber says. “It’s helping our clients make those big, often emotional, decisions and guiding them through the entire process.”
Past clients Maureen and Jeff shared that the Barber Group helped them close on their home during the slowest time of the year and with multiple offers. “They gave us great advice about what we needed to do before putting our house on the market, generated a good level of traffic and demand despite the slow time of the year, and walked us step-by-step through to the closing,” the clients said. “They are smart about the market, trustworthy, and really good to work with.” Other clients describe the team as “highly motivated,” “thorough” and “honest.”
Barber’s team takes their work seriously because they know how meaningful the home buying experience can be for clients. “For most people, their biggest asset is their home,” Barber says. “Investing in a home is one of the most important things most of us do.”
Barber Real Estate Group is located at 56 Eliot Street, South Natick. The group has strong connections to the community, Barber says, and over the years has supported many local organizations, including sports teams, the Natick Service Council, Family Promise MetroWest, Bacon Free Library, the Natick Center Cultural District and the Natick Education Foundation, among others.
For more information, call 508-653-1256 or visit barberrealestategroup.com.